Deyaar Rocket Fuel
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CEO Message

A nation as young as the UAE has engraved its indelible mark on the global map. Fueled by the passion of its people and the quality of its leadership, the UAE has cemented its identity as a country that’s a beacon of tolerance, progress, and unity. From launching satellites into space, enabling international trade, and being called home by global citizens, the UAE continues its charge towards a promising future.

If the UAE is considered as the region’s economic marvel, then Dubai most certainly is its brightest shining gem. Year after year, Dubai drafts new objectives not merely to meet a few, but to exceed them all. To achieve the impossible and inspire a generation in its inimitable way has been its defining feature.

Deyaar shares Dubai’s progressive vision and indomitable fervor. We have developed ambitious projects for over two decades, including world-class residential developments, iconic commercial towers, and splendid hotels.

Every project that we undertake is underpinned with the desire to set new benchmarks. Be it a stunning tower in a bustling business district or a delightful apartment building within a warm community complex; the Deyaar DNA is at the heart of every structure we construct.

Built on the tenet of innovation, being versatile has stood us in good stead. When Dubai was awarded the Expo, we re-examined our portfolio and decided to diversify. Anticipating the thrust the Expo would provide to the already thriving tourism industry, we forayed into the hospitality sector with a strategic plan in place.

Having built three versatile hotels, managed by a world-class hospitality operator across the city’s tourism hotspots, we are emboldened to create new landmarks of repute.

The nature of our business demands improvisation, proactive thinking, and an astute sense of business awareness. These are the virtues that have propelled us to expand our service offerings. Through our subsidiaries, we have tapped into and opened new avenues to serve communities, companies, customers, and the real estate industry.

The credit for our confidence to venture into varied territories goes to our shareholders and stakeholders. The trust they have placed in us over the years has been paramount and reflects in our performance.

Being a progressive organization, our processes and policies reflect our mindset. Sustainable growth, technology-enabled systems, best industry practices, and an inclusive culture are crucial to our core belief and drive.

We are at the cusp of a challenging yet transformative phase in the real estate industry. As an organization, we are backed by our robust network, insightful market knowhow, passionate people, and an unwavering intent always to stay ahead of the curve. Our ultimate goal is to add value to the communities we live in, the clients we serve and contribute to the economy of our inspiring nation.